Construction News
22/11/2011
Phoenix Door Panels Launches All-New Composite Door 'Lifestyle' Brochure
Phoenix Door Panels, one of the UK's largest domestic replacement door manufacturers, has launched its all-new, lifestyle-themed composite door brochure specifically designed to appeal to consumers.
The glossy brochure's 40 pages showcase the entire County Collection Composite Door range using location photographs of Phoenix composite doors installed in customers’ homes. It is available direct from the company or downloaded via the website at www.phoenixdoorpanels.co.uk.
Featuring colours, glass and hardware options for each style, the retail brochure also contains helpful information for homeowners on the performance, maintenance and security benefits of GRP composite doors along with full technical specifications.
Recently-introduced niche GRP products, such as the Door and a Half, Stable Doors, Twin Doors and Contemporary Composite Door ranges are also covered in a dedicated Special Options section highlighting solutions for bespoke applications.
"It's our most comprehensive brochure to date and is aimed at providing installers with a powerful and persuasive selling tool to help win them more business and close sales," explains Phoenix National Sales Manager, Haydon Statham.
"Rather than use studio shots of our products, we wanted to sell aspirational ideas to prospective purchasers so they could visualise how a new entrance door would look on their properties," added Haydon. "And judging by how well it’s been received, we think we've succeeded!"
Contact Phoenix Door Panels on 01487 740469, email info@phoenixdoorpanels.co.uk or visit the website at www.phoenixdoorpanels.co.uk.
The glossy brochure's 40 pages showcase the entire County Collection Composite Door range using location photographs of Phoenix composite doors installed in customers’ homes. It is available direct from the company or downloaded via the website at www.phoenixdoorpanels.co.uk.
Featuring colours, glass and hardware options for each style, the retail brochure also contains helpful information for homeowners on the performance, maintenance and security benefits of GRP composite doors along with full technical specifications.
Recently-introduced niche GRP products, such as the Door and a Half, Stable Doors, Twin Doors and Contemporary Composite Door ranges are also covered in a dedicated Special Options section highlighting solutions for bespoke applications.
"It's our most comprehensive brochure to date and is aimed at providing installers with a powerful and persuasive selling tool to help win them more business and close sales," explains Phoenix National Sales Manager, Haydon Statham.
"Rather than use studio shots of our products, we wanted to sell aspirational ideas to prospective purchasers so they could visualise how a new entrance door would look on their properties," added Haydon. "And judging by how well it’s been received, we think we've succeeded!"
Contact Phoenix Door Panels on 01487 740469, email info@phoenixdoorpanels.co.uk or visit the website at www.phoenixdoorpanels.co.uk.
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