The Kier Group has launched a new unified housing division, Kier Living, which will bring together three existing Kier housing businesses to provide the Group with housing skills including contracting, affordable housing partnerships and private market housing.
Kier Living intends to triple its output, increasing house building from 1,500 units currently, to circa 4,000 units over the next five years, the company said. The Kier strategic model will also see the division splitting its focus, with 25% of that activity on its own land and 75% on client held land.
John Anderson, Kier Living executive managing director, explains: "The model of balancing activity across the public and private housing markets will protect the business against market fluctuation and enables Kier Living to really leverage the potential of its mixed tenure model. The cross subsidy effect of this model enables our local authority and housing association clients to generate the necessary funding to deliver a wide range of housing solutions limiting the impact on the public purse.
"We believe this is the ideal time to focus our house building offering in this way and to grow our presence across our core markets and regions. Housing associations and local authority clients along with other public and private bodies are increasingly asking Kier to help them deliver new housing stock for the first time in many years so it’s vital that we expand our housing delivery solution to respond to this growing demand."
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