UK
Ireland
Scotland
London
Construction News
27/04/2022
Speedy Promotes Tool Hire Access Across The UK
Speedy has launched a national multi-million-pound marketing and advertising campaign to promote tool hire across the UK.
The hire giant's 'Make Every Job Easy' campaign targets novice and pro DIYers alongside its core customer base of small traders to major construction contractors.
The company aims for its industry-leading marketing campaign to raise awareness of its partnership with B&Q along with the benefits of hiring its extensive range of high-quality tools and equipment for DIY projects. The campaign comprises new creative advertising and partnerships spanning across TV, radio, digital outdoor media, digital and social platforms, along with PR activity.
Elements of the campaign began rolling out across the UK on 4 April, with TV ads set to run nationally on ITV and Sky from 27 April. The campaign also includes national sponsorship of Radio X sports news, and a Breakfast Show promotion with Chris Moyles, which will give listeners the chance to win £3,000 cash towards their next big home improvement project.
Speedy's multi-million-pound push will encourage trades and avid DIYers to re-think their purchasing habits. Hiring better quality tools makes completing jobs easier and offers environmental benefits by re-using and maintaining tools to maximise usage, creating a more circular economy in tools and equipment.
Encouraging homeowners to hire provides a sense of flexibility for those looking to take on ambitious home improvement projects, without the pressure to invest or commit to specialist equipment. Considering the continued UK home improvement boom, coupled with supply chain issues and trades worker shortages, Speedy is encouraging experienced DIYers to consider using tool hire to complete more complex projects.
Russell Down, Chief Executive at Speedy, said: "As homeowners continue to invest into making their dream home a reality, home improvement activity is growing. This increase in activity represents an opportunity for Speedy to lead the hire market and effectively answer the 'why hire?' question for DIYers and small traders. Our multi-million-pound campaign demonstrates the benefits of hire in making it easier and quicker to complete home improvement works. We're excited to launch this campaign which re-enforces our position as the market leading brand in UK tool hire, bringing to life the incredible potential that lies with tool hire for both trade and DIY customers."
The hire giant's 'Make Every Job Easy' campaign targets novice and pro DIYers alongside its core customer base of small traders to major construction contractors.
The company aims for its industry-leading marketing campaign to raise awareness of its partnership with B&Q along with the benefits of hiring its extensive range of high-quality tools and equipment for DIY projects. The campaign comprises new creative advertising and partnerships spanning across TV, radio, digital outdoor media, digital and social platforms, along with PR activity.
Elements of the campaign began rolling out across the UK on 4 April, with TV ads set to run nationally on ITV and Sky from 27 April. The campaign also includes national sponsorship of Radio X sports news, and a Breakfast Show promotion with Chris Moyles, which will give listeners the chance to win £3,000 cash towards their next big home improvement project.
-- Advertisement --
Speedy's multi-million-pound push will encourage trades and avid DIYers to re-think their purchasing habits. Hiring better quality tools makes completing jobs easier and offers environmental benefits by re-using and maintaining tools to maximise usage, creating a more circular economy in tools and equipment.
Encouraging homeowners to hire provides a sense of flexibility for those looking to take on ambitious home improvement projects, without the pressure to invest or commit to specialist equipment. Considering the continued UK home improvement boom, coupled with supply chain issues and trades worker shortages, Speedy is encouraging experienced DIYers to consider using tool hire to complete more complex projects.
Russell Down, Chief Executive at Speedy, said: "As homeowners continue to invest into making their dream home a reality, home improvement activity is growing. This increase in activity represents an opportunity for Speedy to lead the hire market and effectively answer the 'why hire?' question for DIYers and small traders. Our multi-million-pound campaign demonstrates the benefits of hire in making it easier and quicker to complete home improvement works. We're excited to launch this campaign which re-enforces our position as the market leading brand in UK tool hire, bringing to life the incredible potential that lies with tool hire for both trade and DIY customers."
Latest Construction News
05/02/2025
Stockport Mayoral Development Corporation (MDC) and ECF, a joint venture between Homes England, Legal & General, and Muse, have selected Vinci as the preferred contractor for Phase 1 of Stockport 8, a £350 million residential development west of Stockport town centre.
The decision follows a competi
05/02/2025
Vistry Group has finalised contracts for a significant housing development in Hinckley, Leicestershire, securing outline planning permission to deliver 475 new homes in the area.
The development, located east of Stoke Road and north of Normandy Way in the town's northern region, has a projected val
05/02/2025
Wilten Construction has been awarded a second Design and Build contract at Gateway 14 by client Gateway 14 Ltd and Jaynic.
The project involves the development of a state-of-the-art, three-storey Skills and Innovation Centre spanning 35,000 sq ft in the heart of Gateway 14. Designed to achieve BREE
05/02/2025
Knowsley Council has approved a major housing development in Kirkby, giving the green light to 800 new energy-efficient homes in the town's centre.
The decision also secures £7.7 million in Section 106 contributions from developer Barratt David Wilson Homes, further boosting local investment.
The
05/02/2025
Keepmoat Homes has announced plans to invest over £50 million in three new housing developments across Calderdale, aiming to deliver more than 200 new homes.
The developments, undertaken in partnership with Calderdale Council, form part of the North Halifax Transformation Programme, a local authori
05/02/2025
Essential renewal work at Skerne Road level crossing in Driffield has been completed. Over a six-day period, engineers replaced decades-old equipment, installing a state-of-the-art operating system, replacing the level crossing deck, and resurfacing the road.
The newly installed operating system is
05/02/2025
Construction firm GRAHAM is currently carrying out essential restoration work at the National Railway Museum in York, replacing the Grade II listed roof structure at Station Hall.
Originally built between 1875 and 1877 as a goods station, Station Hall now houses the museum’s six royal carriages.
05/02/2025
Mezzanine floors are commonly associated with additional storage or expanded floor space, but did you know they can also have a profound impact on employee productivity and morale? At Doity Engineering, we specialise in designing and installing mezzanine floors for
05/02/2025
Construction work is commencing on a new solar array at Weeton Barracks in Lancashire that will generate over one third of the site’s energy needs.
The work has been funded under the British Army’s Project Prometheus, a scheme that is increasing renewable energy across the army estate through inst
05/02/2025
The regeneration of Hartlepool's waterfront has reached a significant milestone with a £631,000 grant from The National Lottery Heritage Fund.
The funding will support the development phase of the 'Tides of Change' project, aimed at transforming the visitor experience at the Museum of Hartlepool a
