Housing association Magna, Wiltshire Council and Dorset-based manufacturer Rollalong have joined forces and pledged to build nearly 1,000 new homes by 2026.

Magna and Wiltshire have now taken another step towards that goal by placing orders for Rollalong to manufacture 109 new, modular homes for five sites across two counties.

The partners have used their joint purchasing power to get better value under a money-saving framework created by the South West Procurement Alliance (SWPA).

Magna will make 26 of the homes available for affordable rent or shared ownership in Dorset. They will include 14 at Webber’s Piece in Maiden Newton and 12 at the site of the former Royal Manor Arts College on Portland, adding to the 29 Rollalong has already manufactured for the 41-home development.


In Wiltshire, the council will create a further 83 new affordable homes across three sites within the county.

Rollalong uses precision engineering techniques to manufacture high-quality modern homes as modules in its factory near Wimborne Minster. These are then transported, fully fitted with kitchens, bathrooms and electrics, to sites where they will become attractive, energy efficient homes.

Modular manufacturing has potential to deliver much-needed new homes faster and more sustainably than traditional brick housebuilding. Overall, the process generates less waste and has a lower carbon footprint. It also creates less disruption to local people, with fewer deliveries to site over a shorter time.

The partners' latest range of modular house types are built to be ‘net zero in use’, in line with the Government’s proposed Future Homes Standard, which will require new homes built from 2025 to produce 75-80% less carbon. The all-electric homes will be heated by air-source heat pumps, with a thermally efficient fabric retaining warmth and helping residents keep their energy bills lower.

The homes can be tailored to the local, often rural setting, with a range of house types and finishes influenced by customer feedback. The partners also have the only modular approach in the UK accredited by the National Housing-Building Council (NHBC) able to ‘step and stagger’ terraces of houses so that they have more visual variety.

Magna and Rollalong have already completed 32 new modular homes across sites in Sherborne, Chickerell and Dorchester.